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Legal Geek Conference

Event Photography Case Study

Do more than just document your event.

Event Photography Helped Legal Geek To Double In Size.

In October 2016 (the first year we worked together) the conference had 500 attendees. They next year it was 1000. In 2018 the conference grew to 2000 people, and one of the largest Legal Tech conferences in the world; We’re still working together today in 2022.

Our brief from Legal Geek was clear; capture modern, unforgettable photos from their Annual conference which would be used across all channels to help the grow.

  • Capture the two-day conference with three photographers
  • Provide 20 Same day images for social media
  • Provide 40 media images within 4 hours
  • Staggered daily delivery of 1200 photos from the event
  • Organisation of galleries and online storage
  • Social photos hugely boosted social engagement
  • Photos helped to attract sponsors and startups
  • Conference attendance doubled three years running
  • Legal Geek gained a store of content for posts and updates
  • Photos were used in the Press to cover the conference.

Coordinating A Team Of Event Photographers To Not Miss A Moment


Percent increase in annual attendees at Legal Geek


Images edited, organised into relevant groupings and delivered


Increase in social media engagement after posting photos from the event

Upstart smashed it. Their team was on site across two days and supplied a selection of media photos the next day. Very nice to deal with, would recommend will definitely work together again next year!

Jimmy Vestbirk, CEO – Legal Geek

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Upstart Photography Ltd T/A Upstart Productions
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