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Airlabs Product Media

Commercial Photography Case Study

Standing out from the crowd is a good thing.

Helping To Clean London’s Air With Product Photography

We were briefed with creating high class, luxury product photos demonstrating Airbubbl’s revoutionary in-car air filtration technololgy in two scenarios; London’s famous black cab, and private hire cars.

The photos were used to target specific transport sectors through website content, blog posts, targeted email campaigns, and on social media. As a result, our client landed a major contract for a new fleet of company cars.

Deliverables
  • Modern, environmental luxury product photography
  • Photography demonstrating taxi cab use case
  • Photography demonstrating a private-hire use case
  • Action shots of driver interacting with the app
Results
  • Product photos used for website & online store content
  • Photos accompanied targeted sales and ad campaigns
  • Photos enjoyed significant social media engagement
  • Client landed major new contract

How Our Photography Is

Cleaning London’s Air

5

Platforms the campaign was successfully launched across

58

High resolution final images delivered to client

46

Percent increase in incoming web traffic after launch of campiagn

"Upstart was able to guide us from pre-shoot to on-set; running a smooth and efficient process on the day and in post-production, going above and beyond across each phase."

Kathryn Giblin, Chief Marketing Officer – AirLabs

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Upstart Photography Ltd T/A Upstart Productions
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